Digital Marketing Strategy Consulting in Bangalore
We analyse your business and user personas to create a comprehensive online marketing strategy for you.
With deep customer insights, segmentation, audience targeting, and brand positioning we enable exponential growth
Applying new technology to old processes and outdated customer experiences won’t be of any real help. This scenario calls for an integrated digital effort that doesn’t just changes how you market your product, but also enhances how customers experiences your brand. As more and more customers are going digital to find services and products they need, a digital strategy that is completely integrated with your business model is needed. We create a detailed and integrated plan for you that helps in acquiring new customers, retaining old ones, and providing exceptional customer experience.
Competitor Research
We do a detailed competition research to better understand the strategies that are working for the competitor and get insights about the market.
Audience Identification & Segmentation
Building accurate audience personas and segmenting users for better budget allocation and personalised messaging helps us create very effective campaigns.
Brand Positioning
Unique brand positioning and clear communication of value propositions are indispensable for any marketing solution to succeed.
Channel Selection
After identifying the target audience we look for the channels where they are present and zero in on the best ones.
Solution Maturity Assessment
We analyse your organisation to assess how digital technologies and online marketing is being used within your organisational structure.
Campaign Architecture & Media Planning
We design efficient and integrated omni-channel campaigns to drive extraordinary results. The messaging is effective and creatives eye popping.
Designing A Digital Marketing Strategy
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1
What is my product?
Is the Market/Need for it well known? Or is it a new innovative product requiring an outbound approach?
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2
Who is my Target Audience?
Identify the Target Audience, Decision Makers, Influencers and Final Buyers. Create a persona around the audience.
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3
What is my Target Audience doing on Digital Mediums?
How does the TA spends time online? What platforms they use? What do they read online?
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4
What are my Target Audience’s key Pain Points?
How does my Product/Service solve them? What are the key Value Propositions my product offers?
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5
What are the things that attract my TA?
Design the right communication which clearly puts across the value propositions.
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6
Right Place, Right Time, Right Message
Design campaigns that target the right people at the right time with the right message. Measurable Results, A/B Testing.
Best Digital Marketing Strategy Services in Bangalore
Whether you are starting off with digital marketing or you need to enhance some of your digital marketing initiatives, we are the guys for you! We will identify the objectives and goals, create an actionable plan, and develop methods for reporting to accurately measure ROI.
Brand Storytelling
We communicate the story of your Brand in a way that leaves a mark.
Technology Knowhow
We make tech work redefining the way people experience Brands.
Analytics & Insights
While making sense of numbers we obtain actionable insights.
Design
We design stunning marketing assets and collaterals for an integrated marketing campaign.
Transparency & reporting
We maintain full transparency and engage in open & honest conversations with our clients.
Business Strategy Support
We assess the market and provide business strategy support to address emerging challenges.